brandassistsaMar 11, 2021What is IMC, and why you need itIntegrated marketing communications (IMC) is a tool that ensures all the communication throughout a company’s marketing mix are integrated.
brandassistsaFeb 11, 2021How to define your target marketA target market refers to the group of potential customers that you want to sell your product or service to. It is crucial for any...
brandassistsaJan 29, 2021A closer look at Google My Business: what it is, the benefits, and how to use itIt is through this platform that a company can set up their online profile that will make them visible on the Google search engine.
brandassistsaJan 14, 2021Benefits of using a Virtual AssistantThese assistants prove to be most beneficial paired up with entrepreneurs, start-ups and small businesses.
brandassistsaDec 7, 2020Looking back at 2020As we bid farewell to this unprecedented year, we take with us the valuable lessons we have learnt as a company and individuals.
brandassistsaNov 25, 2020The importance of a brand’s visual and verbal languageTo build a strong visual and verbal language, define the following three distinguishable properties for your brand.
brandassistsaNov 12, 2020Why should a small business consider a website?30% of modern-day consumers won't consider a business without a website. Websites are therefore imperative in the success of brands today.
brandassistsaOct 21, 2020Tips for creating an effective Social Media Business pageIt is crucial that businesses create a page that is entertaining, informative and make their customers feel part of a community.
brandassistsaOct 5, 2020Benefits of creating a Social Media Business PageBrands across the globe have various benefits to look forward to when utilizing social media platforms for their business.